MARKETPLACE STRATEGY ASSESSMENT

If you are considering selling on marketplaces you will need to have a clear strategy in place. Our marketplace strategy evaluation service can help you assess your business, identify the right marketplaces for you, and develop a plan for success. Our 3-phase process provides you with the understanding and strategy needed to trade on marketplaces with confidence.

1. Business assessment

We’ll look at your products, your target market, your budget and your marketing channels. We’ll also assess your competition and identify the opportunities and challenges you face.

2. Marketplace identification

Once we have a good understanding of your business, we’ll identify the right marketplaces for you. We’ll consider your target market, your products, and your budget. We’ll also consider the fees, commission rates, and other costs associated with each marketplace.

3. Strategy

Finally, we’ll develop a plan for success. We’ll provide you with a roadmap for selling on marketplaces, including tips on pricing, marketing, and customer service.

Benefits of a marketplace strategy evaluation

  • Identify the right marketplaces for your business
  • Develop a plan for success, including any technical requirements or impacts
  • Help to avoid costly mistakes and peace of mind knowing that you’re making the right decisions
  • Increased sales revenue and profit

Additional points to consider through our marketplace strategy evaluation

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Which marketplaces are popular with your target audience?

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How much will it cost you to sell on each marketplace?

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How much will it cost to ship your products to each marketplace?

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What kind of customer service is offered by each marketplace?

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What is the returns and refunds policy for each marketplace?

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How much will it cost to process payments on each marketplace?

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What marketing tools are available to you on each marketplace?

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What reporting tools are available to you on each marketplace?

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What are the impacts to your current technical infrastructure and how to leverage this to ensure full alignment and efficiency

Conclusion

By considering all of these factors, you can develop a marketplace strategy that will help you reach your business goals.

If you would like to know more about how our marketplace strategy evaluation, please get in touch.

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